Which is best for your company?
Choosing the right business phone number isn’t just about convenience; it can shape how customers perceive your brand and even impact your call volume. Two popular options in the UK are 0330 numbers and geographic numbers like 020, 0161, or 0121 – but which one is right for your company? In this blog, we’ll break down the differences, compare the pros and cons, and help you decide which number format best fits your goals.
What’s the difference between 0330 and Geographic Numbers?
● 0330 numbers are non-geographic, meaning they aren’t linked to any specific UK location. They give your business a national presence.
● Geographic Numbers (e.g., 020 for London, 0161 for Manchester) are location-based.
They tie your number to a physical region, which can signal local identity or familiarity.
The case for 0330 Numbers
0330 numbers are quickly becoming a go-to option for growing businesses, national organisations, and remote-first companies. Here’s why:
National Branding
If your business serves customers across the UK or plans to, 0330 numbers remove geographic barriers. They make your brand look established and inclusive.
Fair Call Charges
Calls to 0330 numbers are charged at the same rate as standard landlines, and they’re usually included in free-minute bundles.
Call Routing Flexibility
You can redirect 0330 calls to landlines, mobiles, or VoIP systems, making them perfect for teams that work remotely or across multiple locations.
The case for Geographic Numbers
Local numbers still have a lot going for them, especially if your company relies on regional trust.
Local Familiarity
Customers are more likely to answer calls from local area codes they recognise. If you’re a plumber in Leeds, a 0113 number might build more instant credibility.
Geo-Based Marketing
If your business is rooted in a specific city or county, a geographic number signals community connection and local service focus.
Ideal for Sole Traders & Startups
For businesses just starting out, using a local landline can feel more personal and grounded.
Which should you choose?
| Feature | 0330 Number | Geographic Number |
| Call Charges | Same as landline | Same as landline |
| Tied to Location | ❌ No | ✅ Yes |
| National Appeal | ✅ Yes | ❌ Limited |
| Trust from Locals | ⚠️ May vary | ✅ Strong |
| Flexibility | ✅ High | ⚠️ Limited |
| Scalability | ✅ Ideal | ⚠️ May need upgrades later |
When to Choose 0330
Choose a 0330 number if:
- You want a national presence
- Your team is remote or multi-location
- You’re scaling beyond a single region
- You want to project professionalism and consistency
When to Choose a Geographic Number
Stick with a geographic number if:
- Your business is deeply local or regional
- Your customers value familiarity
- You’re just starting and want a personal touch
The Best of Both Worlds?
Some businesses even use both, a geographic number for local calls and a 0330 number for national marketing campaigns. This strategy can combine trust with reach.
There’s no one-size-fits-all answer. However, if your goal is to grow, scale and appear more established, a 0330 number offers more flexibility and branding power. If you’re focused on building local relationships, a geographic number may be the better fit.
Ready to buy a 0330 or Geographic Number?
At Number Supermarket, we offer both along with expert advice on choosing the best fit for your needs. Setup is simple, pricing is transparent, and we’re here to help you grow.
Compare 0330 and Geographic Numbers Now
Or speak to our team for free setup guidance.
