Our client, initially managing customer calls on his mobile while juggling multiple jobs, had a limited budget for administrative help. Creating a professional national presence seemed unaffordable, especially with the high cost of renting offices in key locations. However, setting up virtual business phone numbers provided a more budget-friendly solution, enabling him to create the appearance of a regional presence. As the business grew, the risk of missing calls—and ultimately business—became a concern. To attract and manage larger clients, our client needed to not only expand but also present a professional and nationwide image.
Business Boosting Telecoms for Expanding StartUp
The Challenge
About the Business
Starting as a one-man electrical company, our client had big ambitions. After working for an established firm, he decided to branch out on his own. With a goal to expand beyond local jobs and secure larger contracts, he needed a professional image that conveyed the appearance of a nationwide presence, opening up opportunities across the UK.
Setting up a virtual presence region by region…
Based in Liverpool, our client’s expansion began with Manchester, Chester, and North Wales. Physical offices were costly, so virtual phone numbers were a cost-effective way to establish a local presence and get on the map. As calls increased from each region, business grew, allowing him to employ more staff and attract larger clients. But as his reach expanded, a nationwide presence became essential.
Did you know?
Surveys show that around 67% of customers are more likely to trust companies that use non-geographic numbers (such as 03), as they give the impression of a larger, more credible national business.
Reaching out to the nation…
While additional regional numbers were an option, a nationwide 03 number offered a more attractive solution. This provided a unified and professional appearance, coupled with call handling features and competitive rates for callers.
The Solution
Our client’s journey from a one-man operation to a 10-person team unfolded in stages, and we were proud to support him along the way.
First, Local Numbers
At under £20 per number, the local numbers provided an affordable and efficient solution for the first step of expansion—no extra equipment was needed.
Then, a Nationwide 03 Number
To attract larger clients, the 03 number offered a professional, national image without the high cost of traditional phone services. No additional equipment was required, and calls could be routed to a single mobile or call center, ensuring no calls were missed.
In Conclusion
A professional appearance, regional and nationwide presence, and efficient call-handling solutions were key to our client’s success. Today, they enjoy calls from a broad network of customers from across the UK, thanks to the seamless and affordable solutions we provided.
Call Features = Smooth Operation
The features—such as Call Queue, Voice2Email, Bespoke Recorded Messages, and Out-of-Hours Schedules—were invaluable, especially before hiring office admin staff or during peak times. Additionally, the IVR (Interactive Voice Response) system created the illusion of a larger business by diverting calls to different company departments.
